I helped fiit create a campaign in partnership with Hussle.
The goal was to show current and prospective users of both platforms that they can train on the fiit app in any of Hussle's gyms and build hype about the partnership.
The goal was to show current and prospective users of both platforms that they can train on the fiit app in any of Hussle's gyms and build hype about the partnership.
We went on to shoot the same sequence in other locations with fiit including a home and in a park, as part of a campaign showing that you can get fiit anywhere.
Creative director / Editor